May the schwartz be with you: Spike TV – Star Wars ads

Unless you’ve been stuck upside down in a wampa cave, you probably have heard that Spike TV was airing the entire Star Wars saga, back in April 2008. In case anybody missed the news, Spike was telling the world about this television premiere with some head-turning outdoor ads, starting at Penn Plaza in New York City. Check it out:

Princess Leia Gold Bikini Ad

Along side the billboard adds Spiked TV also ran some Genius TV ads. Most people I know have only seen the first one that was aired, but here is a collection of all them:

 

 
See below for the press release from prnewswire.com:
Spike TV Enters a New Galaxy With the Complete Star Wars(TM) Saga

Features The Broadcast Premiere of Star Wars: Episode III Revenge of the Sith and the Basic Cable Premieres of Star Wars: Episode I The Phantom Menace and Star Wars: Episode II Attack of the Clones Feel The Force Beginning Friday, April 4 at 8:00 PM ET/PT

NEW YORK, March 24 /PRNewswire/ — The Force is with Spike TV this April as the complete Star Wars Saga comes to basic cable. Airing Friday, April 4 through Sunday, April 6, and Friday, April 11 through Sunday, April 13, the two-weekend event includes the broadcast premiere of Star Wars: Episode III Revenge of the Sith and the basic cable premieres of Star Wars: Episode I The Phantom Menace and Star Wars: Episode II Attack of the Clones. Spike TV’s Star Wars presentation marks the first time that all six movies will be presented together on a basic cable network.

Spike TV’s presentation of the Star Wars Saga will feature digitally re-mastered versions of the films, shown uncut and presented in HD where available. Throughout each weekend, Spike TV viewers will be treated to special Star Wars features provided by Lucasfilm Ltd., including a behind-the- scenes look at the making of Star Wars: Episode III Revenge of the Sith. Spike TV will also premiere an exclusive clip of LucasArts‘ highly anticipated new videogame, Star Wars: The Force Unleashed, which is scheduled for release this summer.

Spike TV’s Star Wars schedule is as follows:

Star Wars: Episode I The Phantom Menace (1999, PG*) Premieres Friday, April 4 (8:00 – 11:00 PM, ET/PT; Encore Saturday, April 5 (5:00 – 8:00 PM, ET/PT) & Sunday, April 20 (8:00 – 11:00 PM, ET/PT & 11:00 PM – 2:00 AM, ET/PT).

Stranded on the desert planet Tatooine after rescuing young Queen Amidala from the impending invasion of Naboo, Jedi apprentice Obi-Wan Kenobi and his Jedi master discover nine-year-old Anakin Skywalker, a young slave unusually strong in the Force. Anakin wins a thrilling Podrace and with it his freedom as he leaves his home to be trained as a Jedi. The heroes return to Naboo where Anakin and the Queen face massive invasion forces while the two Jedi contend with a deadly foe named Darth Maul. Only then do they realize the invasion is merely the first step in a sinister scheme by the re-emergent forces of darkness known as the Sith.

Star Wars: Episode II Attack of the Clones (2002, PG) Premieres Saturday, April 5 (8:00 – 11:00 PM, ET/PT); Encores Sunday, April 6 (4:30 – 8:00 PM, ET/PT) & Sunday, April 27 (8:00 – 11:00 PM, ET/PT & 11:00 PM, ET/PT & 11:00 PM – 2:00 AM, ET/PT).

Ten years later, the galaxy is on the brink of civil war. Under the leadership of a renegade Jedi named Count Dooku, thousands of solar systems threaten to secede from the Galactic Republic. When an assassination attempt is made on Senator Padme Amidala, the former Queen of Naboo, twenty-year-old Jedi apprentice Anakin Skywalker is assigned to protect her. In the course of his mission, Anakin discovers his love for Padme as well as his own darker side. Soon, Anakin, Padme, and Obi-Wan Kenobi are drawn into the heart of the Separatist movement and the beginning of the Clone Wars.

Star Wars: Episode III Revenge of the Sith (2005, PG-V) Premieres Sunday, April 6 (8:00 – 11:00 PM, ET/PT); Encore Monday, April 7 (4:30 – 8:00 PM, ET/PT).

Three years after the onset of the Clone Wars, the noble Jedi Knights have been leading a massive clone army into a galaxy-wide battle against the Separatists. When the sinister Sith unveil a thousand-year-old plot to rule the galaxy, the Republic crumbles and from its ashes rises the evil Galactic Empire. Jedi hero Anakin Skywalker is seduced by the dark side of the Force to become the Emperor’s new apprentice — Darth Vader. The Jedi are decimated, as Obi-Wan Kenobi and Jedi Master Yoda are forced into hiding. The only hope for the galaxy are Anakin’s own offspring — the twin children born in secrecy who will grow up to become Luke Skywalker and Princess Leia Organa.

Star Wars: Episode IV A New Hope (1977, PG) Premieres Friday, April 11 (8:00 – 11:00 PM, ET/PT); Encore Saturday, April 12 (5:00 – 8:00 PM, ET/PT).

Nineteen years after the formation of the Empire, Luke Skywalker is thrust into the struggle of the Rebel Alliance when he meets Obi-Wan Kenobi, who has lived for years in seclusion on the desert planet of Tatooine. Obi-Wan begins Luke’s Jedi training as Luke joins him on a daring mission to rescue the beautiful Rebel leader Princess Leia from the clutches of the evil Empire. Although Obi-Wan sacrifices himself in a lightsaber duel with Darth Vader, his former apprentice, Luke proves that the Force is with him by destroying the Empire’s dreaded Death Star.

Star Wars: Episode V The Empire Strikes Back (1980, PG) Premieres Saturday, April 12 (8:00 – 11:00 PM, ET/PT); Encore Sunday, April 13 (5:00 – 8:00 PM, ET/PT).

Three years after the destruction of the Death Star, Imperial forces continue to pursue the Rebels. After the Rebellion’s defeat on the ice planet Hoth, Luke journeys to the planet Dagobah to train with Jedi Master Yoda, who has lived in hiding since the fall of the Republic. In an attempt to convert Luke to the dark side, Darth Vader lures young Skywalker into a trap in the Cloud City of Bespin. In the midst of a fierce lightsaber duel with the Sith Lord, Luke faces the startling revelation that the evil Vader is in fact his father, Anakin Skywalker.

Star Wars: Episode VI Return of the Jedi (1983, PG) Premieres Sunday, April 13 (8:00 – 11:00 PM, ET/PT); Encore Monday, April 14 (5:00 – 8:00 PM, ET/PT).

In the epic conclusion of the Saga, the Empire prepares to crush the Rebellion with a more powerful Death Star while the Rebel fleet mounts a massive attack on the space station. Luke Skywalker confronts his father Darth Vader in a final climactic duel before the evil Emperor. In the last second, Vader makes a momentous choice: he destroys the Emperor and saves his son. The Empire is finally defeated, the Sith are destroyed, and Anakin Skywalker is thus redeemed. At long last, freedom is restored to the galaxy.

Lucasfilm, the Lucasfilm logo, STAR WARS(TM), and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. TM & (C) Lucasfilm Ltd. All rights reserved. All other trademarks and trade names are properties of their respective owners.

About Spike TV:

Spike TV is available in 96.1 million homes and is a division of MTV Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is http://www.spike.com.

* Ratings are TV ratings; MPAA ratings of each film differ.