Hamleys has just given Star Wars shoppers one more reason to “accidentally” end up on Regent Street. The famous London toy store has opened a new permanent Marvel and Star Wars Fan Zone on the fourth floor of its flagship store, timed neatly ahead of Star Wars Day. According to Toy World’s report on the new Fan Zone, the space opened on April 27 and is designed as an immersive retail area for Marvel and Star Wars fans. Mando, Grogu, and Retail Danger The Star Wars section includes a Mandalorian-inspired hideout with a layered archway backdrop and an existing LEGO sculpture of Mando and Grogu. In other words, Hamleys has discovered the oldest trick in modern Star Wars retail: put Grogu somewhere photogenic and watch wallets start sweating. The range includes LEGO sets, Hasbro figures, premium lightsabers and helmets, Jazwares figures and vehicles, Ravensburger games, Lexibook electronics, collectibles, and more….
