It’s nearly impossible to ensure confidentiality while using web resources. The reason is digital fingerprinting, which is collecting data about users, their activity, and devices.
Each time you visit websites, they can recognize your digital fingerprint and identify your profile. After analyzing your browser, the software stores fingerprint data on its server, which allows tracking users even when they try to avoid detection by blocking cookies.
The users’ digital fingerprint includes the following details: location, web browser information and device type, plugins, hardware permissions, installed fonts, video and audio formats, and hardware data. This is far from a complete list.
The use of VPN software or advertisement blockers is neither reliable nor practical. One of the most common and legal solutions is an antidetect browser. It helps maintain anonymity, bypass restrictions, and manage multiple accounts.
Positive Aspects of Digital Fingerprints
- Receiving targeted advertising. By using users’ data, advertisers can learn more about their online preferences and thereby deliver more relevant content.
- Improving online security. Digital fingerprints can help protect against some hacker attacks. Detecting suspicious activity based on patterns of user behavior online allows users to implement protective measures.
- Presenting relevant information for business. Such information increases the companies’ chances to find and understand their target audience. Thus, businesses can implement their marketing campaigns more effectively.
Drawbacks of Digital Fingerprints
- Reduced trust. Digital fingerprints contain excessive information.
- Reduced cyber security. Cybercriminals collect information, which leads to the theft of personal data.
- Excessive advertising. Overuse of targeted advertising can lead to users’ irritation and complaints.
Unfortunately, you cannot use the Internet without providing at least some of your data. However, you can create a few accounts and mask your real information by using an antidetect browser. One of the options is Octo Browser, which offers easy setup, confidentiality, and technical support. Websites cannot track your real device, which allows you to perform secure operations.