A report this past week about Activision Blizzard’s stock showed us that they have nothing big going on and stand a chance to drop later in the year. They are the second most valuable game company in the world, below Nintendo, but there are other companies looking to edge in on some of that profit.
We’ve heard the comparisons made before, especially in the MMO scene. Time and time again over the past 6-7 years, there have been companies who hoped to do what Blizzard has done with the very popular MMORPG World of Warcraft.
The article from Games Industry talks about Activision Blizzard’s stock and how they are faring particularly well against a large platform holder like Nintendo. Titles like Call of Duty and World of Warcraft have helped soar them to their current level but how long will they reign? With many anticipators feeling SWTOR might be the new “WoW killer”, it brings up interesting questions.
Will the release of SWTOR affect Blizzard’s bottom line/possible stock prices? It’s a question that many have been asking, whether you have invested stock in either company or not. However, while EA has a good chance of nailing a home run with SWTOR, Blizzard is still a leading name in the video game industry.
They have an ace up their sleeve as well since they recently officially announced their new expansion for World of Warcraft, “Mists of Pandaria”. There is also a secret project MMO supposedly in the works. Who knows for sure what new developments behind the scenes combined with new game releases and the WoW expansion pack might mean for their stock prices come 2012.
