Summery SAG-AFTRA, the prominent union representing actors and performers in the United States, is considering a strike against major video game companies like Activision and Electronic Arts. The move comes after stalled negotiations and aims to secure better working conditions and pay for video game performers. Here’s what you need to know about the potential strike and its implications for the gaming industry. Background The union has a separate contract with major video game makers, which was initially set to expire last November but was extended for a year to allow for further discussions. Talks are scheduled to resume on September 26. This isn’t the first time SAG-AFTRA has taken such a step; the union went on strike against video game companies in October 2016, a strike that lasted 11 months. Demands and Concerns SAG-AFTRA is asking for an 11% retroactive increase in rates for video game performers, followed by…
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F2P vs Sub: The ‘Real’ Price Players Will Have To Pay
Deirdre Hollis, world renowned TORWARS pod-caster wrote an awesome article, that I wish I could of written myself. I’m so jealous! Deirdre basically predicts with the coming of SWTOR’s F2P (Free to Play) option this fall, a divide that is already surfacing between subscribers (the haves) and f2p gamers (the have nots), akin to class warfare in ancient Rome, will arise. She puts it all together much more “diplomatically” than I would have. She kept the correlations of the US government to these politically divisive affairs as insinuations. She takes it a step further and predicts that EA will see the profits of SWTOR/F2P and eventually even make subscribers try to pay for extra features like the F2P gamers. She also reminds us how the Bioware we all remember and love is long gone, and that EA is more directly in charge of the path SWTOR will take in the…
BioWare layoff updates
It has been a sad couple of days for many BioWare employers as many have to look for a new job. Today we can confirm that Stephen Reid was in fact one of the of the team members who have to look for a new job. On his Facebook and Twitter he gave the following statement: Today my life’s next chapter starts. Lost track of how many chapters so far… but time to turn the page. I was one of those affected by layoffs at BioWare Austin yesterday. I got to build an amazing team while I was there, and miss them already. I’m also going to miss #SWTOR and the community we created. Sure, I know some of you hated me, but hey, I still worked hard for you. 🙂 I’ll be Twitter-quiet for a bit, but I’ll be back soon-ish. Doing something, somewhere, and talking about it here. I hope we keep talking. Last but…
BioWare Layoffs
It’s not news that Electronic Arts was about to layoff a large amount of people in the future. It was mention at the EA conferance call. What we diden’t know though was going to affect BioWare and Star Wars: The old republic. Today we learned otherwise as the doctors posted on the official SWTOR Forums. Hey folks, since you’re reading this you may likely have heard that we’ve done some restructuring here on the SWTOR team. Sadly, we are bidding farewell to some talented, passionate and exceptionally hard-working people who helped make SWTOR a reality. Impacting people’s lives this way is always very hard, but we’re ensuring the affected people are treated with dignity, fairness and respect. Looking back at launch, we all came together and did something historic. We executed one of the largest, most successful and stable launches of any MMO yet in industry history. That is not an easy…
SWTOR Paid Subscriptions are Up
This news comes late, but according to the EA quarter earnings call last week, subscriptions to SWTOR are up- way up! Industry analysts say SWTOR is seeing some good numbers. They are reporting 1.3 million paid subscribers. If you remember another recent report, however, these numbers are just slightly off of what BioWare reported- 1.7 million. Either way, the numbers are fairly close and it means a positive thing for SWTOR and also for EA. The company has many investors hanging on to every update hoping the company will continue to succeed. A great deal of the success of the company rides on the success of this one game so you can bet that investors are seeking every bit of info they can get on it. So far, so good for BioWare and EA because the subscription numbers are high and it’s still a very new game. We can expect…
Incoming Ads for SWTOR
I know a thing or two about marketing- it’s part of my job in many ways. I often write advertising copy, help with social media marketing and article marketing and run online advertising campaigns for clients. This experience in marketing allows me to understand one common problem with many MMORPGs today- they lack the proper marketing to get noticed by the masses. Blizzard has the resources and the funds for a huge marketing campaign. They have ads everywhere you look, often right under our noses when we don’t even realize it. The problem is that most developers just don’t have the resources to compete, especially with a giant like Blizzard in the MMORPG world. But EA is preparing to carpet bomb you with SWTOR ads, as Dual Shockers explains: Thanks to a transcript of the Q&A Session held during the conference we can get a little more insight on what…
Brokers Concerned about EA Stock Due to SWTOR
SWTOR is a big earner for BioWare and Electronic Arts. The extreme popularity of the game pre-launch and at launch led to great success for EA- at least from the start. All around, the company was recognized and this included with rising stock prices. However, with that fame comes great responsibility. EA has a lot to live up to with SWTOR. There are expectations not only from the gamers but also from those who have invested into the company, based on the proposed success from the game. Any sign of failure on this part will effect more than just the gamers who are playing. Recent reports of bugs and performance issues could be responsible for some investors to question their stock in EA. Could they be jumping too soon? Performance issues cause EA stocks to drop with concerns over SWTOR. This report on Market Watch explains: SAN FRANCISCO (MarketWatch) —…
EA ‘Couldn’t Be More Happy’ With The Old Republic Launch
Now that we are coming up on a month since the official launch of SWTOR, how are you feeling about the game? Are you playing it? Are you happy with it? Are you 50 yet? While many gamers are still exploring the worlds of SWTOR, EA says they couldn’t be more happy with the launch. In a story at Industry Gamers, we hear more about how EA is happy with the launch. They report: Star Wars: The Old Republic has gotten off to a good start with more than a million users already in the game as of Christmas week. The first ever MMO launch from BioWare hasn’t gone as smoothly as some would like, however, with some players experiencing trouble connecting to servers and others suffering from bugs and performance issues. That said, EA COO Peter Moore is thrilled with the response to the game so far. Speaking to IndustryGamers…
National Post Explores: Will SWTOR Dent WoW?
Ah, the classic debate continues as National Post writer. Daniel Kaszor explores the topic of SWTOR’s affect on WoW in Tuesday’s Download Code. As they as “Can EA’s Star Wars MMO make a dent in World of Warcraft?”, we see more evidence of just how serious the business of video games really is. Kaszor says: In an interview with Reuters last week, Activision-Blizzard chief executive Bobby Kotick had this to say about the upcoming Electronic Arts Inc. release of Star Wars: The Old Republic (a game similar to Blizzard’s blockbuster World of Warcraft, but obviously set inside the Star Wars universe). He then goes on to quote and discuss Kotick’s comments on whether or not EA could steal users from WoW and also questions whether or not rival EA would make any money off of the game at all since they have to share revenue with Lucas Arts. We recently…
TOR TV: The Inquisitor Takes You Through Athiss
Greetings good Sithizens and other lowly Jedi. Normally we make our Sith Inquisition posts here on Thursdays, but we just finished production on a very impressive video yesterday and we wanted to share it with all of you. This is a full playthrough of the Planet Athiss flashpoint from the perspective of the Inquisition’s Lord himself. We go through all three major bosses and get a basic grasp of the mechanics, as well as the trash and mechanics of the flashpoint overall. It’s just under an hour long, and brought to you in full 1080p eye bleeding quality. Feel free to ignore the chatter throughout the video, we were discussing the flashpoint, some basic mechanics, and other happening during the last day of beta, but I turned it down specifically so the audio of the flashpoint could be heard. You can find more great videos of The Old Republic Here!
SWTOR Won’t have the Server Problems Battlefield 3 Had
There many good things to say about SWTOR but then again, there are skeptics, some with good reason to have concerns. One issue of importance was in regard to server problems but BioWare continues to reassure investors and players that this will not happen with SWTOR, set to launch 5 days before Christmas of this year. The Old Republicordie tells us: According to its game label head Frank Gibeau, while Battlefield 3 suffered technical difficulties specifically on EA servers’ inability to handle the amount of players trying to login with the game, “the same thing won’t happen” when SWTOR have its premiere launch this holiday. This is precisely what many players were concerned with and what BioWare states they have been working hard to avoid at launch. It’s the reason they also said there would be a limited launch at start and why they have been working hard…