As we reported with yesterday’s EA Q1 Earnings Conference Call
, Electronic Arts is doing pretty good with SWTOR. But just how good is that? Well, apparently they have broken their record for pre-order sales for a game
. According to EA’s Q1 FY12 Financial Results they have the fastest pre-ordered title in the history of EA in just the first five days.
EA’s previous pre-order record was set by Battlefield 3, while SWTOR far exceed BF3‘s pre-order sales, beating their expectations.
“We’re well over 200,000 pre-orders in the first five or six days. From an EA perspective, that is significantly greater than any other EA title we’ve ever had in the first week,” said the company’s finance chief, Eric Brown
President Frank Gibeau
said, “In September, we will be in a position to call the ball and give you a hard ship date””.